What is tone of voice?
3 August 2022
Speak in your customers’ language – and win their business! It’s not what you say, it’s the way that you say it. When it comes to getting your message across, we all know the truth of th...
Monopolise Your Market With a USP
20 July 2022
“What would you say makes your business so special?” is the first question we ask potential clients, and the answer we invariably get is “We offer a personal service”. If I had a pound f...
The Logo Design Process
20 June 2022
What goes into creating a logo? Creating a logo is more than just slapping together a name and an image. A logo is often the first thing people will see when they are introduced to a new company or pr...
Social Media Brief
30 March 2022
Social media is becoming increasingly more important for businesses of all sizes, it provides a way of communicating your marketing messages and product information to hundreds of customers in one go....
Startup Marketing Brief
29 March 2022
Marketing is essential for all businesses, but for startups it’s critical, especially in the first few years. Unless people know what you are offering, they are unlikely to buy your products, this i...
Property Marketing Brief
3 March 2022
In property marketing – Whatever the sector – there is a need for high quality marketing material. Our areas of expertise cover a wide range of property sectors including commercial, offic...
25 February 2022
A design or image-briefing template is a very useful tool. There are many different variations but most are built around the following basic elements. As you work through the brief you will find ...
23 February 2022
All forms of publicity are lifeblood to a business, and to neglect public relations would be to miss out on a valuable opportunity for self promotion. The particular value of public relations is that ...
Social Media Dimensions for 2022
5 January 2022
No need to go anywhere else for your 2022 social media image sizes as we have all the dimensions, you’ll need in our guide below. We will be listing everything you need for Facebook, Instagram, Link...
How to Drive More Traffic on Instagram by Adding a Link in Bio
9 November 2021
“Link in bio” is a well-used phrase now, that people use to tell their audience they can get more info about a post by clicking the URL in their bio. Even if you’ve only seen a few posts on Inst...
Website Health Check – System Updates
15 October 2021
Your website lives online, this lets users access it whenever they want to from any device connected to the internet, but at the other end there will always be a web server responding to users who req...
Mark Zuckerberg’s Global Outage, But What Happened?
5 October 2021
It was noticed yesterday before 17:00 GMT that WhatsApp had gone down across the UK, shortly followed by Facebook and Instagram. The outage lasted almost seven hours, Facebook says. It blamed an...