Looking to add some sparkle to your branding this Christmas? That’s where an effective Christmas marketing campaign comes in. An effective campaign is essential during the festive season because if you aren’t making the most of this tool, you can be sure your competitors are. We have come up with a range of top tips..... Read More

A marketing funnel is what takes a potential customer through the whole journey of finding your business, all the way to purchasing your products/services regularly. The aim is to create a highly automated system that is measurable at any point in the customer journey. This is usually done by Google Analytics, as the wide range..... Read More

No Advertising Budget for your Business? Not every business has the same budget that Facebook has. So, we have rounded up our top marketing tips on how to boost your brand without breaking the bank. Are you caught between no advertising budget, but knowing you need to market your product or services, so people know..... Read More

Reviews are something that could easily make or break a company. All your hard work and dedication over the years is in the hands of someone else, so you must make a good impression. Here’s what you can do to be sure your business gets the good reviews it deserves and tips for handling those..... Read More

Facebook could follow Instagram, the photo-sharing app owned by Facebook in hiding the like count from its users. This is because studies have shown that social media may influence poor mental health, leading to depression and anxiety. Instagram has already been trialling the change in seven countries, including Australia, Canada, Japan and Italy. Anyone who..... Read More

You’re getting ready for your business launch or have recently rebranded, and you’re asking yourself, do I need a professional logo? In short, the answer is yes! As we all know every great business, needs a great logo. Why do logos matter? A business logo is an absolute must, for any new company looking to stand..... Read More

Richard Taylor, Managing Director at Simpsons Creative, shares some tips to improve your SEO. This is something I am asked about at least once a week and the answer is that it is as important as ever if you want to stay ahead of your competition (because you can be sure they are working on..... Read More

Local charity, The Bishop’s Stortford & District Talking Newspaper, have taken centre stage in the Bishop’s Stortford Independent Newspaper window this week showing off their newly designed logo, refreshed branding and an example of the audio players they offer free of charge. Simpsons Creative have been long-time supporters of this charity as it enables those..... Read More

It must be every hairdresser’s nightmare to have a customer walk in clutching a copy of Hello magazine and asking to have their hair styled like one of the celebrities between its covers. We experience the same sinking feeling when a client comes to us asking for a rebrand like one of their rivals.  What..... Read More