Email marketing allows businesses to communicate with their customers and prospects in a more personalised way, and it can be very effective in driving sales and conversions.
When it comes to email marketing, the key is to craft your copy and calls to action carefully, as well as to design and test your email campaigns before you send them out. By doing this, you can ensure that your email marketing is as effective as possible.
Email marketing campaigns
Our in-house team can create email marketing campaigns for a wide range of businesses, and we can also provide customised services to meet your specific needs. From regular newsletters to a campaign promoting an event, we can help with every step of the email marketing process. Copywriting, digital design and branding can all help ensure your key messages are presented clearly. Our management services can help you manage your contact lists and evaluate the results, using the insights to rework and improve your next emailer.
Email list management
The first step in any email marketing campaign is to create or acquire a list of contacts. This can be done by collecting names and addresses from business cards or through sign-up forms on your website. Once you have your list, it’s important to segment it into different groups so that you can target your messages effectively. We can help set up and manage your contact list and help with marketing efforts to increase subscriber numbers, ensuring your messages are reaching the right people.
Building an email list can seem like a daunting task, but it’s worth it for the potential rewards of email marketing. By working with us, you can be sure that your list is managed effectively and will continue to grow.
Email marketing support
We can run your email marketing campaigns for you or work with you to support you at whatever level you need. We work with a range of businesses to help them get the most out of their email marketing, using Mailchimp we can be hands-on with your account while keeping all of your contacts under your control.