Blog: Branding

The Art of Newsletter Creation

The Art of Newsletter Creation

Newsletters are a brilliant way of keeping staff and customers updated on the latest news, events and promotions. They are an effective communication tool that can be used to build brand awareness, es...

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Importance of a Strong Branding Foundation

Importance of a Strong Branding Foundation

We all know that a house is only as strong as the foundation it stands on; and if you want long-lasting results, building strong foundations that can endure anything is essential. The same logic holds...

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Brand Guidelines, Why Are They Important?

Brand Guidelines, Why Are They Important?

What Is a Brand Guidelines Document and Why Is It Important? Have you ever wondered why most successful brands seem to have a consistent look and feel across all of their marketing materials? From the...

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Get the Right Format for Your Logo

Get the Right Format for Your Logo

Creating a memorable brand identity goes beyond logo design – it’s also about how you present that logo. Whether you’re in the early stages of building your business or looking to revamp your ag...

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Charity Website Design 

Charity Website Design 

An effective website sits at the heart of any successful marketing mix, and this is just as true for charities as it is for any other business. Therefore, it is imperative to get the planning right fr...

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5 Things to Think About When Rebranding

5 Things to Think About When Rebranding

We are still fairly new to 2021 and I’m sure most of us have given up on our New Year resolutions. New Year, New Me…. that didn’t happen in this office, nor should it be a thing for your brand. ...

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Choose an Effective Brand Colour Palette

Choose an Effective Brand Colour Palette

Colours can influence your mood, emotion, behaviour and even the products you choose to buy. Brands will try and grab the attention of their audience by using a colour that will provoke a reaction and...

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Why Typography Matters for Your Brand

Why Typography Matters for Your Brand

You may have heard people talk about typography, but what exactly is it and why won’t your designer friends stop going on about how important it is? So, what is typography? Typography (noun) the ar...

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